One of the powerful things about OwnTrail is the ability for our stories to reach countless women. When you share your trail or answer questions or comments in a conversation about your trail, the work you put into owning your story can inspire every woman that needs to hear it. While the reach and impact …
Lizzie Ann Jones sees careers as stories, and hers has included chapters at major tech companies (Amazon, Expedia), running a career strategy firm (Hey Lizzie Ann) and pursuing an MBA to further hone her business fundamentals and empathetic leadership approach. Sharing her story with her network of 36,000 professionals on LinkedIn, Lizzie is blazing trails …
Lizzie Ann Jones and vulnerability as a superpower Read More »
2020 was an interesting and humbling year, to say the least. We’ve had to adjust our lines from being able to do anything we wanted to working and living at home for the majority of the year. We’ve celebrated birthdays and holidays inside, lost people that we love, and honestly, it’s been rough physically, mentally, …
In our Trail Guides program, the first phase is focused on Reflection. This is because one of the most powerful ways to move forward in our journey is to first take a look at where we’ve been. We take inventory of what tools and resources we can bring with us, what perceptions and patterns served us …
OwnTrail’s mission is to advance women individually and systemically. So far we’ve been tackling this from a foundation of technology, building ways for women to share their authentic life paths and browse those of others. But we know that succeeding at this major ambition also requires real human connection. And our recent survey results and user interviews …
Whether by choice or chance, career changes are a fact of professional life. A 2019 survey found 49% of full-time workers have experienced a major career change, and 65% say they’re either thinking or have thought about making a dramatic shift. It’s also common to feel alone in the moment, especially when social media shows an artificial …
Part of the joy of building in public is the open dialogue about the journey of building a company, and part of the joy of building an early-stage startup is that this journey includes a good deal of wayfinding. Who is our specific audience? How might we best serve them right now? Who are we …
Moving beyond mentorship: repositioning OwnTrail Read More »
When thinking about our paths through life, there’s often a binary thought process: should I do this or that? Maybe you’re wondering whether you should follow your creative aspirations or take the business path, for example. We believe you don’t have to choose just one. Your journey doesn’t have to be “either or” — it …
Women are answering the call of entrepreneurship — in the U.S., women started an average of 1,817 businesses per day in 2019. But what does that look like, really, to a woman aspiring to found a company? Current research like this is helpful in proving that she’s not alone in pursuing this goal, but it doesn’t tell …
10 women, 10 different paths to starting a business Read More »
When we first launched OwnTrail, we started with sharing. We created the ability for women to share the trails they had blazed through life as micro acts of mentorship, in order to provide solidarity and inspiration to other women. And share they did — we have seen the most authentic, vulnerable, universally REAL trails being shared so …
